12.04.2010
The Dream Factory is born
The Dream Factory campaign is underway with the launch of the initial phase of the website we’ve been busy building with Amplify - http://www.dreamfactoryuk.com.
Over the coming weeks and months loads of content will be added as the search for the most interesting cultural engineers is completed and as we head towards the highlight of the campaign - an exhibition and limited edition book release.
To celebrate the launch of the CR-Z, the world’s first sporty hybrid coupe, we bring you The Dream Factory; a collection of today’s most exciting cultural innovators, fondly referred to as Cultural Engineers. Just like Honda they believe in the power of dreams.


This logo is actually a real object that photographed with light streaks across it
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