We helped create a new bespoke responsive ecommerce experience that Glenfiddich drinkers can use to personalise their whisky.
While Glenfiddich may be available in most stores, shopping online enables customers to buy direct from the world-famous distillery in Scotland. Not only can they purchase the core Glenfiddich range; the online shop also carries special editions and exclusive bottles.
A key objective of the new site was to give customers a simple way to personalise a bottle label as a gift. We created a layout that’s easy to use on all devices, so customers can enter and preview their personal label messages effortlessly before purchasing.
For less experienced whisky drinkers, the site provides additional information about how to choose the right bottle (either as a treat for yourself or as a gift).
A customised Magento installation will ensure the site can grow and adapt to the changing expectations of the Glenfiddich drinkers. Here’s to the future. Cheers!